Opening Your Shop on Khansland — From Zero to First Sale
May 07, 2026
|
seller-guide
getting-started
listing
pricing
first-sale
You have products to sell. Maybe you make them yourself — handicrafts, clothing, food products. Maybe you source them — electronics from Elephant Road, fabrics from New Market, cosmetics from wholesale suppliers. Maybe you are a dropshipper working with manufacturers. Whatever your model, Khansland Shop can be your storefront.
This guide covers everything from account setup to your first satisfied customer.
**Setting up your seller profile**
Every Khansland account can become a seller account. Under Account Settings, select "Start Selling." You will need to provide:
Your business name (or personal name if you are selling individually). Most successful Shop sellers use a business name even without formal registration — "Rina's Boutique" or "TechZone BD" is more professional than a personal name.
Your primary product category. This helps Shop display your store in the right sections.
A profile photo or logo. If you have a business logo, use it. If not, a clean, well-lit photo of your products works. Avoid selfies or unrelated images.
A brief description of your shop. Two to three sentences: what you sell, what makes you different, and where you are based. "মিরপুরে হাতে বানানো চামড়ার ব্যাগ ও মানিব্যাগ। ১০ বছরের অভিজ্ঞতা। কাস্টম অর্ডার নেওয়া হয়।" — this tells customers exactly what to expect.
Your bank account or bKash number for receiving payments. Payments settle daily for established sellers, weekly for new sellers during the initial trust-building period.
**Listing your first products**
Start with 5-10 products. Do not try to list your entire inventory on day one. Quality listings matter more than quantity.
For each product, you need:
A clear title: "Blue Cotton Panjabi — Premium Fabric, Size M/L/XL" is good. "Panjabi for sale" is bad. Include the key attributes buyers search for.
Multiple photos: minimum three, ideally five. Show the product from front, back, and side. Show close-ups of important details — fabric texture, stitching, buttons, labels. Use natural light. White or neutral backgrounds work best. If you cannot afford professional photography, a smartphone near a window produces surprisingly good results.
Detailed description: dimensions, materials, care instructions, any variations (colors, sizes). Include information that photos cannot convey — weight, texture, smell (for products where that matters).
Accurate price: set your price to cover product cost, packaging, your time, and the platform commission while remaining competitive. Check what similar products sell for on Shop and on competing platforms.
Stock quantity: how many units do you have available right now? Keep this accurate. Nothing frustrates a buyer more than placing an order and being told the item is out of stock.
Shipping information: where do you ship from? How quickly can you ship after an order? Do you offer free shipping above a certain order value?
**Pricing strategy for new sellers**
New sellers face a classic chicken-and-egg problem: buyers prefer sellers with reviews, but you need sales to get reviews. Here is how to break the cycle:
Price competitively for your first 20 sales. This does not mean undercutting everyone — that attracts bargain hunters who are harder to please and less likely to leave positive reviews. It means pricing at or slightly below the market average to lower the barrier for first-time buyers trying your store.
Offer a small incentive for reviews. A thank-you note in the package that says "আপনার রিভিউ আমাদের কাছে অনেক মূল্যবান" — you would be surprised how many people leave a review when simply asked.
Respond to every message within an hour during business hours. Responsive sellers convert more browsers into buyers. Your response time is visible on your profile.
Ship fast. If you promise 24-hour shipping, ship in 24 hours. Early orders set the tone for your seller reputation.
**Handling orders efficiently**
When an order comes in, you receive a notification. Check the order details: product, quantity, any special instructions, delivery address. Common mistakes new sellers make:
Shipping the wrong color or size. Double-check the order before packing. If the customer ordered "Red, XL" and you only have "Red, L" — message them before shipping, do not send the wrong size and hope they do not notice.
Poor packaging. Your product might be excellent, but if it arrives in a crumpled plastic bag with no protection, the customer's first impression is negative. Invest in decent packaging — bubble wrap for fragile items, proper bags or boxes, and a clean exterior. The packaging cost is part of your business expense.
Late shipping. If you cannot ship within your stated timeframe, update the order status and message the customer with a realistic delivery date. Silence is worse than bad news.
**When things go wrong**
A customer opens a dispute. Do not panic. Read the complaint carefully. If the complaint is valid — you shipped the wrong item, the product was damaged — apologize sincerely and resolve it quickly. A refund or replacement that is handled professionally can turn a negative experience into a positive review. "The product had an issue but the seller resolved it immediately — great customer service."
If the complaint is unreasonable — the customer wants a refund because they changed their mind about the color after a week — respond professionally through the dispute system. Explain your position calmly. The Khansland mediation team reviews both sides.
Never argue with a customer in public reviews. If someone leaves a negative review, respond publicly with professionalism: acknowledge the issue, explain what you did to resolve it, and invite them to contact you directly for further help.
**Scaling your shop**
Once your first 20-30 orders are behind you and you have a 4.0+ rating, the hard part is over. The platform's algorithm starts showing your products to more buyers. Repeat customers begin placing orders. Your review count builds social proof.
At this point, focus on expanding your catalog, improving your product photography, and identifying your best-selling items. Double down on what works. If three of your ten products account for 80% of your sales, make sure those three are always in stock, well-photographed, and competitively priced.
The sellers who succeed long-term on Shop are not the ones with the most products. They are the ones with the best combination of quality, price, service speed, and customer communication. Get those four right, and the sales follow.
This guide covers everything from account setup to your first satisfied customer.
**Setting up your seller profile**
Every Khansland account can become a seller account. Under Account Settings, select "Start Selling." You will need to provide:
Your business name (or personal name if you are selling individually). Most successful Shop sellers use a business name even without formal registration — "Rina's Boutique" or "TechZone BD" is more professional than a personal name.
Your primary product category. This helps Shop display your store in the right sections.
A profile photo or logo. If you have a business logo, use it. If not, a clean, well-lit photo of your products works. Avoid selfies or unrelated images.
A brief description of your shop. Two to three sentences: what you sell, what makes you different, and where you are based. "মিরপুরে হাতে বানানো চামড়ার ব্যাগ ও মানিব্যাগ। ১০ বছরের অভিজ্ঞতা। কাস্টম অর্ডার নেওয়া হয়।" — this tells customers exactly what to expect.
Your bank account or bKash number for receiving payments. Payments settle daily for established sellers, weekly for new sellers during the initial trust-building period.
**Listing your first products**
Start with 5-10 products. Do not try to list your entire inventory on day one. Quality listings matter more than quantity.
For each product, you need:
A clear title: "Blue Cotton Panjabi — Premium Fabric, Size M/L/XL" is good. "Panjabi for sale" is bad. Include the key attributes buyers search for.
Multiple photos: minimum three, ideally five. Show the product from front, back, and side. Show close-ups of important details — fabric texture, stitching, buttons, labels. Use natural light. White or neutral backgrounds work best. If you cannot afford professional photography, a smartphone near a window produces surprisingly good results.
Detailed description: dimensions, materials, care instructions, any variations (colors, sizes). Include information that photos cannot convey — weight, texture, smell (for products where that matters).
Accurate price: set your price to cover product cost, packaging, your time, and the platform commission while remaining competitive. Check what similar products sell for on Shop and on competing platforms.
Stock quantity: how many units do you have available right now? Keep this accurate. Nothing frustrates a buyer more than placing an order and being told the item is out of stock.
Shipping information: where do you ship from? How quickly can you ship after an order? Do you offer free shipping above a certain order value?
**Pricing strategy for new sellers**
New sellers face a classic chicken-and-egg problem: buyers prefer sellers with reviews, but you need sales to get reviews. Here is how to break the cycle:
Price competitively for your first 20 sales. This does not mean undercutting everyone — that attracts bargain hunters who are harder to please and less likely to leave positive reviews. It means pricing at or slightly below the market average to lower the barrier for first-time buyers trying your store.
Offer a small incentive for reviews. A thank-you note in the package that says "আপনার রিভিউ আমাদের কাছে অনেক মূল্যবান" — you would be surprised how many people leave a review when simply asked.
Respond to every message within an hour during business hours. Responsive sellers convert more browsers into buyers. Your response time is visible on your profile.
Ship fast. If you promise 24-hour shipping, ship in 24 hours. Early orders set the tone for your seller reputation.
**Handling orders efficiently**
When an order comes in, you receive a notification. Check the order details: product, quantity, any special instructions, delivery address. Common mistakes new sellers make:
Shipping the wrong color or size. Double-check the order before packing. If the customer ordered "Red, XL" and you only have "Red, L" — message them before shipping, do not send the wrong size and hope they do not notice.
Poor packaging. Your product might be excellent, but if it arrives in a crumpled plastic bag with no protection, the customer's first impression is negative. Invest in decent packaging — bubble wrap for fragile items, proper bags or boxes, and a clean exterior. The packaging cost is part of your business expense.
Late shipping. If you cannot ship within your stated timeframe, update the order status and message the customer with a realistic delivery date. Silence is worse than bad news.
**When things go wrong**
A customer opens a dispute. Do not panic. Read the complaint carefully. If the complaint is valid — you shipped the wrong item, the product was damaged — apologize sincerely and resolve it quickly. A refund or replacement that is handled professionally can turn a negative experience into a positive review. "The product had an issue but the seller resolved it immediately — great customer service."
If the complaint is unreasonable — the customer wants a refund because they changed their mind about the color after a week — respond professionally through the dispute system. Explain your position calmly. The Khansland mediation team reviews both sides.
Never argue with a customer in public reviews. If someone leaves a negative review, respond publicly with professionalism: acknowledge the issue, explain what you did to resolve it, and invite them to contact you directly for further help.
**Scaling your shop**
Once your first 20-30 orders are behind you and you have a 4.0+ rating, the hard part is over. The platform's algorithm starts showing your products to more buyers. Repeat customers begin placing orders. Your review count builds social proof.
At this point, focus on expanding your catalog, improving your product photography, and identifying your best-selling items. Double down on what works. If three of your ten products account for 80% of your sales, make sure those three are always in stock, well-photographed, and competitively priced.
The sellers who succeed long-term on Shop are not the ones with the most products. They are the ones with the best combination of quality, price, service speed, and customer communication. Get those four right, and the sales follow.
